2008/05/14

Basque Country, the Expo Zaragoza's 2008 most innovative pavilion

Vilau, Waskman and Zorrozua have been entrust with designing and the contents of the pavilion

Rain is one of the characteristic features of the Basque Country and that be reflect in the Expo Zaragoza pavilion based on the theme: water, renewable energy and sustainable development, the struggle against climatic change. Ten thousand methacrylate bars is hang from the ceiling of the 300 square metre pavilion to represent the "sirimiri" or typical Basque drizzle.

From 14 June, date of the inauguration of the Expo, the public's abundance to the pavilion of Basque Country is massive, and already it has been defined by the majority of his assistants as the most innovative national pavilion of the event.

Three companies have elaborated a spectacular space with a strong visual load.

Waskman has been exclusively responsible for the pavilion design and all the interactive applications to be found in the complex. This company specialises in new communication formats for exhibitions, advertising and marketing.

Vilau, part of the INI-GraphicsNet international group, which implements in Spain the most innovative technology of the German research network, Fraunhofer, has be entrust with the contents of the Basque Pavilion.

Zorrozua y Asociados, the design consultants, had been ensured that the contents and design blend together, along with the embodiment of the pavilion.

These three companies have ensured that innovation is a fundamental part of the Basque Country pavilion, whose key features are the use of formal and light elements to depict the sea, rivers and rain. Visitors will also to be able to interact with various umbrellas hung from the roof and which house different thematic displays on sustainability.

Another of the interactive features is the graphical display reflecting how many people visit this pavilion and where they are from. This be shown on a hemisphere representing the world and where photographs taken by the visitors themselves will appear on the surface.

Basque gastronomy is also be showcased at this international spotlight on water. Typical Basque products can be available for the visitor to discover, taste and buy from the catering area.

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